Cookie Policy
Cookies and Tracking Policy
What cookies we use, why we use them, and how you can control them. Full transparency, no surprises.
On this page · 6 sections
What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to give information to website owners.
Similar Technologies
In addition to cookies, we may use similar technologies such as web beacons (also called pixel tags or clear GIFs), local storage, and scripts. These help us understand how you interact with our website and services.
Types of Cookies We Use
We group cookies into four types based on their purpose. Here is what each type does and why we use it:
Necessary for the website to function properly. They enable basic features like page navigation, secure areas, and form submissions.
Can you disable? No. These are required for the site to work.
Collect information about how visitors use our website, such as which pages are visited most often and whether users hit error messages.
Can you disable? Yes, through browser settings.
Remember your choices and preferences to provide enhanced, personalized features, such as your language, region, or other settings.
Can you disable? Yes, but some features may not work properly.
Track your browsing activity to help us deliver relevant advertisements. They may be set by us or by third-party advertising partners.
Can you disable? Yes, through browser settings or ad preferences.
Specific Cookies We Use
Here is a detailed list of the cookies we use, what they do, and how long they last:
Essential Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
wordpress_sec_* | Authenticates logged-in users and secures admin areas | Session |
wordpress_logged_in_* | Indicates when you are logged in and who you are | Session |
wp-settings-* | Customizes the admin interface and, in some cases, the main site | 1 year |
PHPSESSID | Preserves user session state across page requests | Session |
Performance and Analytics Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
_ga | Google Analytics: distinguishes unique users | 2 years |
_ga_* | Google Analytics 4: maintains session state | 2 years |
_gid | Google Analytics: distinguishes users | 24 hours |
_gat | Google Analytics: throttles request rate | 1 minute |
_pk_id.* | Matomo: stores a unique visitor ID | 13 months |
_pk_ses.* | Matomo: tracks page views during a session | 30 minutes |
_pk_ref.* | Matomo: stores referrer information | 6 months |
mtm_consent | Matomo: stores cookie consent status | 30 years |
Marketing and Advertising Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
_fbp | Meta Pixel: delivers advertising | 3 months |
_gcl_au | Google Ads: conversion linking | 3 months |
IDE | Google DoubleClick: ad targeting and measurement | 1 year |
li_fat_id | LinkedIn: member identifier for conversion tracking | 30 days |
mautic_device_id | Mautic: identifies returning visitors across sessions | 1 year |
mtc_id | Mautic: stores contact ID for personalization | 1 year |
mtc_sid | Mautic: session tracking for visitor activity | Session |
__hssc | HubSpot: tracks session information | 30 minutes |
__hssrc | HubSpot: determines if the visitor restarted the browser | Session |
__hstc | HubSpot: tracks visitors and timestamps | 13 months |
hubspotutk | HubSpot: keeps track of visitor identity | 13 months |
Functional and Communication Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
cw_conversation | Chatwoot: maintains live chat conversation state | Session |
cw_user | Chatwoot: identifies the chat user for continuity | 1 year |
cal.com-* | Cal.com: manages scheduling and booking preferences | Varies |
Note: The specific cookies used may vary depending on which features of our website you interact with. This list is representative but may not be exhaustive.
Third-Party Services and Cookies
We use third-party services to run our business, improve our website, and serve you better. These companies may set cookies and have their own privacy policies.
Analytics and Tracking
Marketing and CRM
Communication and Scheduling
Automation and Integration Platforms
We use workflow automation platforms to connect our systems. These tools process data server-side and typically do not set cookies directly on your browser, but may be involved in how we collect and process your information.
Data Processing: We encourage you to review the privacy policies of these third parties to understand how they handle your data. We carefully select partners who maintain strong privacy and security practices.
Managing Your Cookie Preferences
You have several options for controlling cookies. Here is how you can manage your preferences:
Browser Settings
Most web browsers let you control cookies through their settings, usually found in the Options, Settings, or Preferences menu.
Opt-Out Tools
Important: If you disable cookies, some features of our website may not function properly. Essential cookies cannot be disabled, as they are necessary for the site to work.
Policy Updates
We may update this Cookie and Tracking Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons.
Want one switched off?
Every cookie on this site is listed above by its actual name. If you want a category turned off, the controls are on the page and they work. If one does not, tell us and it is a defect we fix.
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